VCS and Pedestrian Mobility Switzerland

Our
Action partner

Do you want to become an action partner and add your own individual touch? Then you are exactly right with us! As an open and dynamic campaign, we are always looking for committed partners to give personality to our message.

Become an action partner!

What happened so far

The “Stop for Schoolchildren” campaign by the Verkehrs-Club der Schweiz (VCS) and Fussverkehr Schweiz has caused a stir throughout Switzerland – literally. 2500 posters, over 300,00 products and 4.6 million drivers we asked to take action.

Livesystems

Thanks to Livesystems, our message has reached the whole of Switzerland since August 21, 2023. As part of our collaboration, Livesystems is providing us with their DOOH screens in the gas station environment for two weeks. The campaign addresses motorists in particular with the aim of making them aware of the safety measures around the way to school. This way we can let our children go off on their own without worry. Over 2,700 screens at 489 locations and 9.9 million impressions give our campaign the visibility it needs.

Volketswil municipal police

Thanks to the municipal police, the way to school in Volketswil was safer for 190 kindergarteners and 210 pupils in 2022. True to the motto “Children’s drawings instead of buses”, they drew attention to the action. Read the full report here.

Driving school Olten

They are passionate about driving and actively use every driving lesson as an action partner. The learning vehicles are equipped with a magnetic board that carries the message “Stop for School Children” to the region. With every driving lesson, they automatically advocate for more consideration in road traffic. And set a good example.

Zürioberland24

Local and online: Zürioberland24 is the most popular platform in the municipality of Gossau. Extensive coverage was given to the “Stop for School Children” campaign and the Zurich Police Corps’ content was shared on social media. The platform enjoys the trust of a large, local readership and was thus an even greater asset for spreading our message.

zuerioberland24.ch

Zurich Police Corps

The social media campaign of the Zurich police corps, consisting of the Zurich Cantonal Police, Zurich City Police, Winterthur City Police and the municipal police, reached over 183,500 users*. On Facebook and Instagram, they provide information on the topic of road safety and answer the most important questions directly from the community.

school-start-night-children.ch

Action partner
become

Do you want to become an action partner and add your own individual touch? Then you are exactly right with us! As an open and dynamic campaign, we are always looking for committed partners to give personality to our message.

Sign up

FOR CHILDREN, GOING TO SCHOOL IS THE FIRST STEP TOWARDS INDEPENDENCE. THEY ARE LEARNERS IN TRAFFIC. CHILDREN NEED A SAFE LEARNING ENVIRONMENT TO DEAL WITH HAZARDS. HELP KEEP SCHOOL CHILDREN SAFE.

Products

Support our campaign and carry the message with our products into the public space.

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Media

As an open and dynamic campaign, we are always looking for committed partners to give personality to our message.

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Interested in the topic?

Our newsletter informs you twice a year about everything you need to know about safety on the way to school.

Eine Aktion von:
Mit Unterstützung von:

Fussverkehr Schweiz
Klosbachstrasse 48
8032 Zürich
043 488 40 30
info [at] fussverkehr.ch

VCS Verkehrs-Club der Schweiz
Aarbergergasse 61
3001 Bern
031 328 58 58
vcs [at] verkehrsclub.ch

Eine Aktion von:

Fussverkehr Schweiz
Klosbachstrasse 48
8032 Zürich
043 488 40 30
info [at] fussverkehr.ch

VCS Verkehrs-Club der Schweiz
Aarbergergasse 61
3001 Bern
031 328 58 58
vcs [at] verkehrsclub.ch

Mit Unterstützung von:

VCS und Fussverkehr Schweiz

VCS und Fussverkehr Schweiz